Libris
Libris
Libris, one of Romania’s leading online bookstores, approached us during a comprehensive rebranding process. Starting from a brand manual developed through an external audit, we collaborated closely to implement a new, refined website concept aligned with their refreshed identity.
Libris.ro partnered with us to fully integrate their newly established brand into a cohesive and user-friendly digital experience. Building on the externally audited brand guidelines, we refined and implemented the homepage design and subsequently extended this consistent approach across all e-commerce pages. The result was a streamlined customer journey with a unified, engaging look and feel.
Services
UX research, UI design, Motion graphics, Brand alignment, Interactive content creation, Customer journey optimization.
Industry
eCommerce
Visual assets
The visual assets for Libris combine clean illustrations, playful animations, and carefully crafted UI elements, creating a cohesive and welcoming user experience. Inspired by the brand’s fresh identity, these graphics capture the essence of reading through whimsical details and subtle storytelling—guiding visitors intuitively throughout the e-commerce journey.
Libris CSR
CarteTeca, a CSR initiative by Libris and Save the Children, aims to equip school libraries across Romania with books to foster a love of reading among children. We designed a dedicated landing page focused on clarity, emotion, and interaction, emphasizing simplicity and ease of navigation. The result was a compelling digital hub that clearly communicated the project’s mission and effectively engaged visitors.
The visual identity we crafted for CarteTeca embodies the project’s core values: education, empathy, and accessibility. Our friendly, approachable visual style provided a coherent aesthetic framework, helping to effectively support the project’s meaningful social mission.